NCHS

Challenge:

unplanned pregnancies can be one of the scariest things a person can go through. nchs helps to find the perfect family for these babies. sometimes unplanned pregnancies can be a blessing.

Idea:

we took a soft blanket approach and embroidered all of our messaging. we quilted posters, and placed them in malls, movie theaters, and restrooms to remind young pregnant women that there's help waiting.

we created a quilted animation video to remind parents that there’s positive alternatives for their unplanned pregnancy.

we quilted everything in this campaign to deliver a soft comforting message

embroidered outdoor boards.

back to work